SONIC Experience Starts
with You

The SONIC Experience Starts With You

Sonic Drive-in

Sonic is the largest chain of drive-in fast-food restaurants in the United States, with over 2,700 franchises located in 30 states.

challenge

Our objective for the event was to inspire and empower attendees to take action and hit the ground running in 2020. Through a combination of powerful keynote speeches, interactive workshops, and networking opportunities, the aim was to provide attendees with the knowledge, skills, and connections they needed to succeed in the coming year.

solution

We developed a 360-degree approach to convey the future business objectives and motivate attendees to take action in 2020. Our inspiration was the vibrant city of Austin, Texas, which we infused into every aspect of the event. We created an engaging atmosphere that resembled a live music festival, featuring dynamic staging, live performances, unique media and content, and immersive elements throughout the venue.

outcome

The attendees were pleasantly surprised and thoroughly engaged, resulting in an unprecedented level of interaction.